Israel Aids Task Force: Doubt

Advertising Agency: Shalmor Avnon Amichay / Y&R Interactive Tel Aviv, Israel
Chief Creative Officer: Gideon Amichay
Executive Creative Director: Tzur Golan
Group Creative Director: Amit Gal
Copywriter: Geva Kochba
Art Director: Ran Kory
Agency Producer: Marina Akilov
Account Manager: Adam Avnon
Account Executive: Shiran Chen
Account Director: Galia Ashri
Planning: Hila Tamir
Production Company: Shapa, Tel Aviv

12 comments
Bores me. To obvious. Don't like this radio spot.
I don't like it at all.
The idea is interesting but the execution is terrible, probably because it's a translation from hebrew to english for award shows, but still.
Pretty cool. And pretty ballsy to get everyone on board like that. Good work.
One great idea. One lousy spot.
Good idea.
A-LA-KE-FUCK
very lame
Spark of creativity | http://www.felket.blogspot.com
I like the idea, but the execution is cringeworthy.
HAHAHAH amazing!!!
people don't switch stations, cause you tell them to. if it was this easy, the best spot would be: "use condoms". this comes straight from the ivory tower.
i like
too long for a radio message, but the idea is interesting