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Honda: Sound Test Drive

Your rating: None Average: 8.7 (13 votes)

Ride in a CB 1300 recorded in 3D holophonic sound technology. Close your eyes and it's like being there. Really cool experience. ONLY WITH HEADPHONES.

Advertising Agency: DM9DDB, Brazil
Creative Directors: Julio Andery, Rodolfo Sampaio, Sergio Valente
Interactive Creative Diretors: Carmela Soares, Cris Santoro
Art Directors: Julio Andery, Cris Santoro
Copywriters: Carmela Soares, Frederico Saldanha, Carol Saraiva

Comments

zarkos's picture 20 pencils
zarkos | Fri, 2007-08-17 10:46

Very interesting.

Stigset's picture 1461 pencils
Stigset | Fri, 2007-08-17 11:14

AWSOME, great use of media

Fridgerator's picture 446 pencils
Fridgerator | Fri, 2007-08-17 16:16

This is some neat stuff, its amazing how nicely sound forms a picture in the mind. Its actually like being there.

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The concept is only as good as the execution.

dangerouzmc's picture 93 pencils
dangerouzmc | Tue, 2008-03-18 05:06

Brilliant

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