Honda: Sound Test Drive

Average: 9 (14 votes)

Ride in a CB 1300 recorded in 3D holophonic sound technology. Close your eyes and it's like being there. Really cool experience. ONLY WITH HEADPHONES.

Advertising Agency: DM9DDB, Brazil
Creative Directors: Julio Andery
Interactive Creative Diretors: Cris Santoro
Art Directors: Julio Andery
Copywriters: Carmela Soares, Frederico Saldanha, Carol Saraiva

4 comments

zarkos's picture
680 pencils
zarkos

Very interesting.

Stigset's picture
1460 pencils
Stigset

AWSOME, great use of media

Fridgerator's picture
458 pencils
Fridgerator

This is some neat stuff, its amazing how nicely sound forms a picture in the mind. Its actually like being there.

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The concept is only as good as the execution.

dangerouzmc's picture
111 pencils
dangerouzmc

Brilliant