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Honda Accord: Eilat

Have you ever listened to the radio while driving in your car, when suddenly the channel changed because you went of the reception area? That's exactly what we did to demonstrate how fast Honda Accord is.

Advertising Agency: Mccann Erickson, Tel Aviv, Israel
VP Creative: Tal Raviv
Creative Director: Sigal Abudi
Copywriter: Ami Alush, Asaf Zelicovitch
Published: December 2009

10 comments

communicator's picture
communicator
28 pencils

Nice!

xcreativity's picture
xcreativity
2374 pencils

i guess that was done a zillion of times before

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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lynz's picture
lynz
104 pencils

do you have the link of previous work?

thefakehuman's picture
thefakehuman
410 pencils

boring and done!

- Life Feeds on Life -

Spoonfeederxxx's picture
Spoonfeederxxx
641 pencils

Absolute rubbish...

This has such a weak connection to the car...

Creatives who did this should hang your heads in shame...

satrianee's picture
satrianee
3748 pencils

i'm not sure people will get this ad till the end... they will try fine tuning, haha..
and i think the speed is limited by law and i'm sure ANY car can reach 200 km per hour.

alejulimaty's picture
alejulimaty
840 pencils

i like it!

jimmymars's picture
jimmymars
58 pencils

Yes, this idea is not a trade of a specific car.
The thought is nice though. But I get aggravated if the radio starts to jam.

withouts's picture
withouts
36 pencils

You forgot couple of bang bang when the driver kills few Palestinians in the way!

PS:
1- Accord is NOT a fast car – wrong positioning.
2- Map is a false dream – no way to drive from Beirut to Elat without to blow up even if in a tank.

akshaysrikar's picture
akshaysrikar
420 pencils

Exaggerated wayyyyy out of proportion

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