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Published/Aired: 
June 2008
Description: 

Audio advertisment created by Saatchi & Saatchi, South Africa for Essentiale, within the category: Pharmaceutical.

Advertising Agency: Saatchi & Saatchi, South Africa
Creative Director: Liam Wielopolski
Art Director: Moose
Copywriter: Seb
Additional credits: Steve Anderson

Comments (10)

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Highest Rated

Olafski001's picture
Olafski001
Activity Score 1193

that's the most stupid comment i've read in a long long time

RM's picture
RM
Activity Score 419

An art director for a radio ad? Wow! that's tremendous

FlyingDogs's picture
FlyingDogs
Activity Score 968

Art and copy guys almost always work together to crack ideas.
That's how you have Art Directors credited for radio spots and Copywriters credited for ads without copy.

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Olafski001's picture
Olafski001
Activity Score 1193

that's the most stupid comment i've read in a long long time

sumbody's picture
sumbody
Activity Score 134

maybe it was his idea

Copydog's picture
Copydog
Activity Score 129

He takes care that the voice is colourful ;)

eliaen's picture
eliaen
Activity Score 135

Love love love it. I can literally see him in one of our meetings :-)

All ears's picture
All ears
Activity Score 233

Here's to "RM" the first lad to comment. Art directors are perfectly capable of coming up with radio ideas too you dumbass.

Nice work lads. Great campaign.

XL's picture
XL
Activity Score 214

These are fucking hilarious! Great concept. Great writing. Great casting.

Hey, RM, I don't what kind of agency you work in but every one I've worked in is built on a creative TEAM. AD and CW creating the concept together. Have you never seen a print ad with no words have a copywriter listed in the credits? It's the same thing.

Rabubi's picture
Rabubi
Activity Score 560

Seb, that really is you!
Break dancer, voice artiste supremo!

frozzzt's picture
frozzzt
Activity Score 62

Awesome!
I'm not sure what its for this, but catch the ideia.. xD

What if ...

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