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Cape Times, Career Times supplement: Losses

Advertising Agency: Lowe Bull, Cape Town, South Africa
Creative Directors: Kirk Gainsford, Alistair Morgan
Copywriter: Simon Lotze
Additional credits: Adiela Emeran-Harron
Released: July 2007

2 comments

ShaniG's picture
ShaniG
17214 pencils

yawn

laylowmoe's picture
laylowmoe
328 pencils

This one's the strongest of the lot.

But overall, yeah, yawn.

It's the exact same campaign direction as the award-winning Careerbuilder.com TV spots from last year - the guy working for a company run by (literal) monkeys. Compared to that, this one's a textbook example of failure to push the idea far enough.

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