PRESENTSFashion

 
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Basic Kids: Darney radio

Advertising Agency: La Familia, Santiago, Chile
Creative Director: Miguel Ángel Barahona
Copywriter: Claudio Ramírez Cid
Other additional credits: Sónica Productora
Producers: Rodrigo Bari, Rodrigo Godoy
Aired: January 2009

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11 comments

ShaniG's picture
ShaniG
17214 pencils

This "No Bulshit" Strategy has already been done in "The truth" campaign for Sprite Zero. Cannes Lions gold winner 2008.
Plus it's a wrong ad for kids.

Guest's picture
Guest

WHAAAAAAAAAAAAAAAAAAAAAAT?

Guest's picture
Guest

The song goes on too long, the singer's voice is too annoying. I would hate to hear this while driving. By the time they get to the product pitch, I don't want to listen anymore.

Guest's picture
Guest

jaja funny!

Guest's picture
Guest

Dumb and stupid.

pierrelastname's picture
pierrelastname
2869 pencils

uffff

Guest's picture
Guest

Great Idea and execution.

Congratulations.

Guest's picture
Guest

great and funny.

Good ads from chile.

Congratulations

Guest's picture
Guest

Plata en Fiap.

Guest's picture
Guest

This work is not for kids, wath tha fuck

Guest's picture
Guest

lol his best friend is playboy =) but WTF this song is fucked up!!

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