Zwilling knives: Soldier

Advertising Agency: BBDO, Bangkok, Thailand
Executive Creative Directors: Nikrom Kulkosa, Suthisak Sucharittanonta
Creative Directors: Vasan Wangpaitoon, Juntiga Nasunee
Art Director: Natee Likitsuwankool
Copywriter: Thanasorn Janekankit
Photographer / Retoucher: Chubcheevit

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16 comments

Audrius Kubrik's picture
Audrius Kubrik
828 pencils

I think the apple would look more important and desired on the white plate (it could be more shiny thus real and tasty, too).

silenciorn's picture
silenciorn
153 pencils

actually, they're all looking at the plate... if you trace a line from the eyes of the soldiers...

si fai il mio nome, non ci sono più...

awenindo's picture
awenindo
215 pencils

I wonder what would happen if someone were to trace a line around your brain. Would it be a dot?

esotericusername's picture
esotericusername
313 pencils

I think your comment would be better if you were intelligent.

Audrius Kubrik's picture
Audrius Kubrik
828 pencils

I think it says you're 12.

(And your mom is fat. I'm only 10.)

theoneandtheother's picture
theoneandtheother
113 pencils

like it a lot

sloppy4's picture
sloppy4
1496 pencils

you don't need a knife. the guy with the gun should just shoot everyone and take the whole thing.

brain123's picture
brain123
830 pencils

Exactly...

liliani's picture
liliani
12 pencils

like it

kareena's picture
kareena
39 pencils

the photography is excellent. the art direction is good as well. and the idea is nice. but the reason i wouldnt vote for it is that it is just way too scammy!
if people are going to do scam, i suggest they at least make it plausible that the client they are 'representing' would actually have commisioned the type of ads they are showing.

sneakyhands's picture
sneakyhands
1857 pencils

luckily he packed his apple slicing knife in addition to the throat slitting knife.

CR_AD's picture
CR_AD
413 pencils

The idea is good but I find that comments are strangely good, while the version of the nun is bad, only the army is appropriate.

http://www.coupsdepub.com/

Abhishek Borde's picture
Abhishek Borde
26 pencils

Its bullshit

SeanMartin's picture
SeanMartin

Nothing like trivializing a serious situation for the sake of making a buck.

Kamelaman's picture
Kamelaman
26 pencils

Very Bad Photo!!!!!!

slip's picture
slip
919 pencils

uh uh.

SJB

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