Advertisement

Shampoo

Agency: 
Published/Aired: 
May 2016
Description: 

These ads are part of a multifaceted brand campaign for Zurich Insurance. While 'Parking', 'Art investement' and 'Graffiti' are targeted towards the consumer side, 'Shampoo' and 'Lotto' are targeted at business customers.

Print advertisment created by Publicis, Switzerland for Zurich, within the category: Finance.

Advertising Agency: Publicis, Zurich, Switzerland
Creative Director: Tim Hoppin, Sacha Moser
Art Director: Lucas Vetsch, Martina Wetzel
Copywriter: Tim Hoppin
Photographer: Chris Frazer Smith

Comments (3)

Log in or register to post comments

Highest Rated

Mecajet's picture
Mecajet
Activity Score 116

What if people stopped using "what if" in ads?

saidukaringa's picture
saidukaringa
Activity Score 278

Very good Concept..But I doubt is Insurance company liable for errors like this?

Any way on the artwork... just to improve. The brightness & Blur of labels(?) in 3rd RAW and First RAW Look same... Am I right?

Saidu Karinga
The Idiot

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
Activity Score 1838

I agree, this communication is the most engaging, however it's the least relevant.

Not sure it matters if the target audience get the point though.

We're going to need more lube.

Mecajet's picture
Mecajet
Activity Score 116

What if people stopped using "what if" in ads?

Advertisement