4 comments

everartz's picture
7627 pencils
everartz

why "always"? i think the line has to be what if its you?...
like it without the curve.

| Everartz |

juliangray's picture
993 pencils
juliangray

the always remarks that no matter what zurich is there for you. Even if you are the worst lucked guy in the world.

nyzz's picture
84 pencils
nyzz

yeah i agree with julian, but it can be used both ways....

panasit's picture
687 pencils
panasit

I don't think you can position yourself as someone who cares about the client
when you are aiming at the paranoia of some people who really think the universe is out to get them
reinforce the said paranoia for the sake of profit.

I am being too hard on it, actually it's a good ad.