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Zoo Cologne, Valentine's Day: Knight of the Roses, Owl

Zoo Cologne, Valentine's Day: Knight of the Roses, Owl
Your rating: None Average: 7.2 (28 votes)

Visit the Tour D'Amour at Valentine's Day

Advertising Agency: Preuss Und Preuss, Berlin, Germany
Creative Director: Michael Preuss
Art Director: Zuzana Havelcova
Graphics: Denis Junemann
Copywriter: Michael Preuss
Consultants: Nina Preuss, Janina Gutermann
Published: January 2012

8 Comments

MicheleVirgilio's picture 2372 pencils
Hadrons's picture 5392 pencils
9

My favorite. send the the ticket I'll visit. :-))

Great campaign guys!

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

jponino's picture 537 pencils

great...campaign????
i like your post and your way to think most of the time but here...great campaign, i disagree
to me this campaign is just... enough, it does the job not more, not less. there is nothing very creative here, just "funny" animals.
even the concept is not that great, and especially one thing : please people, stop using french words (i'm french) ! cause it's kindda sad to use the old cliché of " france, the country of love " , moreover, france isn't supposed to drive bad ideas to make think people those ideas are good because they use french .....
a weak idea, even if it is not a bad idea, can't become better just by using french words.

Hadrons's picture 5392 pencils

Just saw you comment.
I will tell you why I feel this way:

The agency taped in to our hormone glands by combining nice photographs of smart sweet looking animals (no make up, no face lift, no bot-ox) with the gesture of a red rose for valentine's day.
That they are so lovable suggests we should come and visit them. How can you resist this invitation?
I am sure if you were ever in love, even once in your life, you would know what a sweet and innocent gesture can evoke...
I can't help it, :-) they manipulate my feelings so I would remember this ad, this zoo, etc.
Isn't it what we are getting paid for?
Isn't it what we as advertising people do for living?!
So, why wonder when it happens to you?

p.s. - Thank you

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

skeMaMen's picture 388 pencils

I can agree with you jponino... Just copy & paste animals on ad's and people will love them. Lame campaign, no idea...

>>> Designed to be signed...

adsrule's picture 181 pencils
8

Nice one.

iambusy's picture 1661 pencils
8

hehe

busy.

skeMaMen's picture 388 pencils

Is it just me or the rose is plastic, too much plastic...?!

>>> Designed to be signed...

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