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Zippo: Windproof

Zippo: Windproof
Your rating: None Average: 7.5 (19 votes)

Advertising Agency: FP7 DOHA, QATAR
Creative Director: Fadi Yaish
Art Directosr: Fadi Yaish, Kalpesh Patankar
Copywriter: Kalpesh Patankar
Via: I believe in adv

Comments

the killer's picture 1487 pencils

smart ha!

your work is your identity.
http://harshikcreations.blogspot.com/

Nolan's picture 189 pencils

great!!

sumsum's picture 623 pencils

wow!

the_capywriter's picture 2895 pencils

What's so smart, besides the nice visual?

- adsactly! -

EGGO's picture 295 pencils

It's windproof and in order to get that visual, you have to move the zippo fast for the exposure to be caught like this. I thought it was just a nice visual as well until I saw the copy. No idea if it's really smart, or really mediocre.

You have to hate advertising in order to truly love it.

ahmedbahey's picture 59 pencils

Clear art d. And lovly concept :)
well done Fadi

Ahmed Bahey\Creative Director
GREY\MENA NETWORK
ahmad.bahey@greybeirut.com

Ahmed Bahey\Creative Director
GREY\MENA NETWORK
ahmad.bahey@greybeirut.com

adstrike's picture 334 pencils

nice

robot-rock's picture 815 pencils
bushdlv's picture 59 pencils

but how come so many streaks from one zippo?

bushdlv

Chris's picture 1855 pencils

the visual could be pushed a little, otherwise nice.

Vicomte's picture 287 pencils

nice, but nothing more

icanlan's picture 51 pencils

agree with you!

Dick Huges's picture 939 pencils

Is just pretty... nothing else.

abhijitkalan's picture 26 pencils

very nicely designed

abhijit kalan

cmart7327's picture 36 pencils

Fake ad, I work for Zippo's agency. At least if you do joypop make it better than that.

speed's picture 83 pencils

It's so refreshing to see stuff like this.

I don't care if it's true or not. It's awesome.

slim_shaddy's picture 2 pencils

shame on you fadi. real pathetic for a CD

krautland's picture 2465 pencils

"I know... let's use that cool technique goodby used for those sprint ads and find a product..."

Crisp One's picture 2033 pencils

cool deviant art piece

Anything right now with this long exposure effect always makes me think of Sprint though.

speed's picture 83 pencils

It's called light painting, made popular in the 80's by the inventor of the Hosemaster, Arron Jones. Sprint was not the first and will not be the last to use this technique.

I think the technique here was used nicely and simply to convey the idea. It reminds me of nights in the woods, smoking a J and of course, that pesky wind at your back. Ah, take me back to the good old days, Hosemaster, take me back... (SFX: dueling banjos)

Poncharello's picture 16 pencils

Nice, I like it, much better than so much of the crap posted in this webpage

.

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