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The original wind-proof lighter.
Advertising Agency: Fortune Promoseven, Dubai, UAE
Creative Director: Marc Lineveldt
Art Director: Ramzi Saddridiene
Copywriter: Neil Walker-Wells
Published: April 2007
Comments
the parachute, the umbrella and the sail have to be red and blown away. and the pack shot has to follow them every where so that idea will come across.
too forced, don't you think?
reeally bad..
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There Is New Shit Under The Sun. There are still BigBadFatMadafaka ideas.
SFX: Squeal of delight. ;)
>>>> That's not an ad. THIS is an ad.
forced and the lighting doesn't match.
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