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Birds

Agency Network: 
Published/Aired: 
October 2008
Description: 

Print advertisment created by Longplay, Brazil for Ypiranga, within the category: House, Garden.

Our inspiration comes from a place with a lot of variety.

Advertising Agency: Long Play 360º, São Paulo, Brazil
Creative Director: Fernando Luna
Art Director / Illustrator: Rodrigo Moretto
Copywriter: Francine Bittencourt
Photographer: Alexandre Prada

Comments (7)

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Javier Ramírez's picture
Javier Ramírez
Activity Score 1243

Extraordinaria gráfica

http://javoramirez.wordpress.com/

Chief Creative Director Nexus BBDO

izmild's picture
izmild
Activity Score 770

good. but beter the first ad. it's a litle bit dark and dirty. The leaves and background "dots" could be the problem...

STRTLRS's picture
STRTLRS
Activity Score 1601

Looks like one of those cases when the art director wanted to include every trendy thing out there into a single ad. Could work with some cleaning up. Product's getting lost here.

www.storytellerscreative.com

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I think, therefore... yeah.

SeanMartin's picture
SeanMartin

What *is* this mania for shoving the product shot or the logo or the tagline as deep into the corner as possible??? If I were a major advertiser, I'd be furious to see my product treated like some imposition on the AD's "art".

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No, I am not a media buyer.

STRTLRS's picture
STRTLRS
Activity Score 1601

For once, we're on the same page here.

www.storytellerscreative.com

---------------
I think, therefore... yeah.

SeanMartin's picture
SeanMartin

Amazing how many times you say that, but anyway..... :)

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No, I am not a media buyer.

STRTLRS's picture
STRTLRS
Activity Score 1601

You had to ruin it, didn't you? :o)

www.storytellerscreative.com

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I think, therefore... yeah.

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