Young Guns: Use what you got

This was our campaign for the YG Student Award and Call for Entry for the YG show. Our concept is based around the fact that anyone can win the title of YG or be successful. All you need to do is use what you have in your favor, be it good or bad. After all, if the most crazy examples made it, you will too.

Advertising Agency: Interns of TBWA, Lisbon, Portugal
Art Director: Inês Ferreira
Copywriter: Tiago Charneca
Illustrator: José Carlos Fernandes
Published: 2009