YOBA Erotic Toys: One
Advertising Agency: Australie, France
Creative Directors: Claire Ravut, Stéphane Renaudat
Art Directors: Jean-Philippe Ridon
Copywriters: Jean-Philippe Ridon
Photographer: Jean-Noël Leblanc-Bontemps
Published: December 2007


16 Comments
shouldn't the women be doing a naughty face or at least smilling?
its not necessary.jajajajaja.. nice visual idea
hahahaha I like, but the girl don't seem to enjoy it!
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Wanna make this work better?
Put a texturized background or some furniture and use the shaking effect only in the girl.
This girl should also be doing a naughty face or at least smiling a lot.
The way it is now makes me see the photographer shaking, not the girl. So the execution is killing the idea.
When I first saw it I thought the dildo featured a built-in camera...
With the changes you suggest, it would make total sense.
now we talking! good solutions.
agreed. and i maybe wouldnt show the product, just the copy "Yoba. Erotic Toys."
good thought muxa... nice idea anyway
Great observation muxa about the photographer shaking instead of the model.
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confusing the cunsumer
wht they try to promot
i mean if sum1 change the brand logo like put cannon logo place of yoba and write "cannon -now available with vibration mode" thn it makes sence to me.but wht they did in the ad is confusing the cunsumer
execution killing the idea and the brand but i like the girl smile,looks like a mordern monalisa to me
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nice, after all.
very nice and simple!
Shaky image and a naughty toy--it's pretty obvious to me. The campaign could use a little diversity instead of 3 of the same, but I like it.
yea yea..
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I was done thinking then I realized I didn't think enough.
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The idea is good, the art direction should be re-thought. I would think about what muxa wrote.
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