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Poor Arab, 2

Agency: 
Published/Aired: 
February 2012
8880
Description: 

Print advertisment created by DDB, India for Yo Bykes, within the category: Electronics, Technology.

Yo Bykes
It's Electric

Advertising Agency: DDB, India
Creative Director: Ravinder Siwach
Copywriter: Ravinder Siwach
Photographer: Mukul Raut

Comments (10)

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Highest Rated

mertos's picture
mertos
Activity Score 904

Again good art direction.

mertos's picture
mertos
Activity Score 904

Again good art direction.

desicreative's picture
desicreative
Activity Score 17

Brilliant execution, but a very ordinary first-cut idea.

monte kelos's picture
monte kelos
Activity Score 205

I like it.

torontose's picture
torontose
Activity Score 393

Looking good but what is the idea ?

sparkplug's picture
sparkplug
Activity Score 92

Styling is all wrong. And sorry but it has been done before.

whitekaras's picture
whitekaras
Activity Score 115

my guess is, it's electric, it's expensive.
it can make a wealthy Arabian goes bankrupt.

Cavan's picture
Cavan
Activity Score 2

well i think the concept is that by using electric u are reducing the oil consumption thus making the arabs poor, not a fan of the concept but i like the art direction tho

second_creator's picture
second_creator
Activity Score 754

liked the art

copywriter

macnell's picture
macnell
Activity Score 169

this is very attractive.

MindDrift's picture
MindDrift
Activity Score 1170

I've never seen an arab dressed like that. These look rather like the three wise men who brought gifts to baby Jesus.

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