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Roundabout

Published/Aired: 
March 2008
Description: 
Advertising Agency: Creative Juice\G1, Bangkok, Thailand
Executive Creative Director: Thirasak Tanapatanakul
Art Directors: Thirasak Tanapatanakul
Copywriter: Wuthisak Anarnkaporn

Comments (16)

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Highest Rated

scavenger's picture
scavenger
Activity Score 44

i dont know. is this supposed to mean the roundabout is the centre of everywhere? like comparing the yellow pages to the roundabout, are they saying you can locate everywhere from the roundabout????????????

arstewar's picture
arstewar
Activity Score 232

wow i really dont get it

LeeHarvey's picture
LeeHarvey
Activity Score 3045

neither do I, someone pls explain!

djakuza's picture
djakuza
Activity Score 517

all houses are yellow because they're listed in the yellow pages? Am I right? That's f***ing boring man!

johnson's picture
johnson
Activity Score 45

Great for the Visaul..not the idea!

Have Heart's picture
Have Heart
Activity Score 922

?!?!?!

8718's picture
8718
Activity Score 128

The most fucked up idea from Creative Juice\G1 ever.

Tapper's picture
Tapper
Activity Score 490

the whole thing is made up of pieces of paper from the yellow book,

Strip. Strip. Strip.

chikirom's picture
chikirom
Activity Score 133

sorry.....dont understand :(

Blissful's picture
Blissful
Activity Score 142

On the one hand I'm glad they had the balls to do something like this. It say's a lot about an agency that will produce something that could totally miss. On the other it does totally miss, i don't get it at all.

Still, I would rather make a mistake, than not run something that I believe in.

p_hollis's picture
p_hollis
Activity Score 34

can someone tell me why there is a credit for a copywriter?

krautland's picture
krautland
Activity Score 3216

don't be such a client.

(that said, I don't get this ad at all.)

Umber Jamber's picture
Umber Jamber
Activity Score 10

Wow, if you're asking that question, I can only guess you've never worked in an agency before. Or only really bad ones.

Let me break it down for you.

The creative team (AD and CW) concept off of a brief and come up with an idea together. This idea could be all copy, all visual, or anywhere in between. Everything starts with an idea and that idea starts with a team.

Does that help explain why a CW is on the credits?

simon.gross's picture
simon.gross
Activity Score 541

writers wrule.

simon.gross's picture
simon.gross
Activity Score 541

Sure, this ad shows me how many businesses there are in yellow pages. Awesome. I already knew that. It communicates no product benefit, tells me nothing new and has absolutely nothing resembling a call to action. It's not even that pretty. Maybe it's actually a city made of banknotes, to depict all the money that was wasted producing this silliness.

Tapper's picture
Tapper
Activity Score 490

there is so much chaos yet there isn't if you just look it up in Yellow pages, how do you find wjhat you want? look in the yellow book

Strip. Strip. Strip.

scavenger's picture
scavenger
Activity Score 44

i dont know. is this supposed to mean the roundabout is the centre of everywhere? like comparing the yellow pages to the roundabout, are they saying you can locate everywhere from the roundabout????????????

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