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22 comments

wichi's picture
wichi
20 pencils

Worst than Pinochet.

hakunamatata's picture
hakunamatata
30 pencils

what does it mean?

the_ashlands's picture
the_ashlands
1394 pencils

it means he found the needle........think people.

copycomoelcopi's picture
copycomoelcopi
822 pencils

a bit 80s… don't u think?

and wichi, there's nothing worst than pinochet…

fersvax's picture
fersvax
1237 pencils

VERY 80's.

FER.

MATUZALEM's picture
MATUZALEM
6 pencils

I like it. Is a pure insight idea. Simple and nice art direction.

the_ashlands's picture
the_ashlands
1394 pencils

i disagree...maybe you guys are missing the point of whats goin on here....i really like this one.

another great 'think' ad.

ellehcimeo's picture
ellehcimeo
3522 pencils

i like this one too! took me a second because I couldn't tell what the yellow box was on the bottom right.

Manu's picture
Manu
16 pencils

I like it too, it is simple, and it had a universal insight. Nice art direction.

Dick Huges's picture
Dick Huges
939 pencils

In 1989 you would get an award for this ad. Now you get only these lame comments.

the_ashlands's picture
the_ashlands
1394 pencils

yeah your commment is pretty lame.

Have Heart's picture
Have Heart
922 pencils

Nice ad, but i don't like the art-direction.

rikitiki's picture
rikitiki
630 pencils

this is one of the first ideas i ever had for my student book.

LeAdvertiser's picture
LeAdvertiser
32 pencils

This would be nice if it was an ad for glasses, or an eye doctor.

the_ashlands's picture
the_ashlands
1394 pencils

what?

actually, finding a needle in a haystack has very little to do with whether you have good vision or not. the phone book is a great product/service for this spot.

paddyd's picture
paddyd
6 pencils

i like it. art direction might be a little better, but then what do i know? i'm a writer.

popdistortion's picture
popdistortion
1594 pencils

Have to completely agree with ashlands. Great ad.

slim's picture
slim
1047 pencils

Does it need a line? Something simple, doesn't give too much away but makes it just that little bit clearer... 'Find it'?

Punker's picture
Punker
84 pencils

yep, 'Find it' would have been good for sleeping brains like mine - didn't get the needle in a haystack till it was mentioned. I like otherwise.

greycells1's picture
greycells1
82 pencils

this is cool!

restless_r's picture
restless_r
277 pencils

very nice , good thinking

ahmed nabil's picture
ahmed nabil
4 pencils

its a brilliant idea.. its cool

Ahmed Nabil

Ahmed

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