Yellow Pager: X-ray

Advertising Agency: Shalmor Avnon Amichay/Y&R Interactive Tel Aviv, Israel
Chief Creative Director: Gideon Amichay
Executive Creative Director: Tzur Golan
Creative Director: Yariv Twig
Art Director: Karmel Kamal Abuzlaf
Copywriter: Lior Shoham
Photographer: Menachem Reiss
Executive Client Director: Adam Avnon
Account Supervisor: Shiran Chen Barazani
Account Manager: Ester Smilg
Published: January 2010

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7 comments

150 pencils

hilazonMonday, February 1, 2010 - 08:42

Very cool!
Great use of media.

943 pencils

BFBMonday, February 1, 2010 - 08:53

Nicely done!
I love it when people find new use for old media. Great!

618 pencils

WillyLatasaMonday, February 1, 2010 - 14:22

So? What happens next?

"Bright ideas bring better results"

66 pencils

red-redTuesday, February 2, 2010 - 05:46

how to expand it into campaign?

943 pencils

BFBTuesday, February 2, 2010 - 06:51

It's already a campaign
http://adsoftheworld.com/media/ambient/yellow_pages_chiropractors
http://adsoftheworld.com/media/ambient/yellow_pages_ironing

262 pencils

AxlTuesday, February 2, 2010 - 05:51

so?

10 pencils

eastflyrcWednesday, February 3, 2010 - 08:55

well,it is common use in media..

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