The ultimate sleeping pill.
Advertising Agency: Art Grup, Istanbul, Turkey
Creative Director: Ates Cavdar
Art Director: Ahmet Berat Pekmezci
Copywriter: Odisseas Sevsevme
Photographers: Tayfun Rapayazdic, Okyay Yildiz
Published: May 2008
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23 Comments
like it a lot. i imagine the pill looks like that right?
Good try.
Forced.
Yatas is a bed maker company, like tempur-pedic.
So?
it should be for a pillow.
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its look like a earser to me which has two coloured side(onw for pen and one for pencil)
the second i saw it as a thumbnail, i knew it was a sleeping pill.
good job i think. tebrikler.
good
Jaggy, MICA Ahmedabad
bad
I also thought the ad was for a sleeping pill. Thanks Veli for letting us know they make beds, sofas, and the like.
The "thing that look like other thing" formula is outdated.
Seek and Destroy
isnt that a tylenol pill??
I think it is good.
pillow would work better than a bed...
"you are valued for your value so be valuable..."
very good work
Nice idea, art direction could be better.
very very nice. i love the simplicity
Well done. Tebrikler.
doesn't look like tablet to me. looks more like magnet bar.
that's fantastico :)
Falan! =)
it looks like a coffin...
good idea!