Yashida Ice Sculpture Exhibition: Girl
28 Dec 09 - 08 Jan 10
Yashida Ice Sculpture Exhibition
yashidaiceworks.com
Advertising Agency: Publicis Singapore
Creative Directors: Alex Lim Thye Aun, Ajay Thrivikraman
Art Directors: Tam Ivy San, Tattoo Wen Sen, Alex Lim Thye Aun
Copywriters: Alex Lim Thye Aun, Kee Wei Shern
Photographer: Jeremy Wong / Nemesis Pictures
Retoucher: Felix Wang
17 Comments
The campaign makes you wonder what's going on and by the time you find out you are aware of their message. Job well done.
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It's just a few time ago that i knew the fact that tongue stick to ice, i don't know if this fact is commun, if so, then the message is delivered :)
Critics are easy.
You must live in the tropics then. It's very well know in cold countries.
And you must never have seen Dumb & Dumber!
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hhahahahaa true!
Turns out to be an extremely 'lickable' campaign with a genuine sense of fun.
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haha... won't do that to an ice sculpture though:P
Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).
Ouch. Attention grabbing.
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tongue looks fake
One idea, three diferent people doesn't make it a campaign. It makes that a cop out
great idea :) hahaha
I'm kinda tired of this joke!!!
http://www.joelapompe.net/2007/10/18/iced-skin-copie-colle-part1/
http://www.joelapompe.net/2007/10/18/iced-skin-copie-colle-part2/
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it's my daughter's tongue, 100% real, no retouching done.
Dumb & Dumber, but different aproach
Definitely creates a visceral connection--nice.
made me laugh; I guess it deliver the message.