Advertisement

Li Kui

Agency: 
Published/Aired: 
November 2009
To Like please login or register
19
24
Description: 

The brand Yanghe is a famous alcoholic drink in China. The three featured classic characters are known for their strength. The copy includes a proverb with each, that demonstrates that even hard man always have a soft side.

Yanghe Blue Classics – Soften your heart.

Advertising Agency: BIG Advertising, Beijing, China
Creative Director: Jun Zhang
Art Director: Tao Meng
Copywriter: Yang Yu
Illustrators: Zhigang Li, Xiaoming Cheng

Comments (4)

Log in or register to post comments

Highest Rated

Moonwalley's picture
Moonwalley
9 Activity Scores

In a good style. I mean shall work nice for local market

Advertisement

20% Off Sale at iStock until Sept 30, 2016