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Twins

Agency: 
Published/Aired: 
January 2011
Description: 

Print advertisment created by BBDO, Italy for Yamaha, within the category: Automotive.

When twins are different. Yamaha F40 outboards. Three different characters, one range.

Advertising Agency: DLV BBDO, Milan, Italy
Creative Directors: Stefania Siani, Federico Pepe
Art Director: Nicola Cellemme
Copywriter: Pasquale Frezza
3D: Post Office

Comments (13)

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Highest Rated

Master Jack's picture
Master Jack
Activity Score 64

Don't get it.

luispiter's picture
luispiter
Activity Score 2756

what... i dont understand

luispiter's picture
luispiter
Activity Score 2756

what... i dont understand

Filipello Manuela's picture
Filipello Manuela
Activity Score 235

Ragazzi, ma cosa combinate??' Cos'è questo pasticcio???
Di cosa state parlando? Di tre barche? Una delle quali somiglia a una foca? Che però non è ancora nata? E che ha come fratello un delfino che ha come fratello uno squalo? E la madre chi è? Ma che sostanze prendete in DLV ragazzi?? Ci si aspetta di più dai giovani creativi.

(Very confused ad)

Filipello Manuela's picture
Filipello Manuela
Activity Score 235

e comunque l'idea è già stata fatta:

http://www.gemellidiversi.net/

Done done done!

Ron Burgundy's picture
Ron Burgundy
Activity Score 1632

the visual is very different but in a good way,although i feel that the image is a lil disconnected from the copy, i feel like i wanna see the product some how integrated, but nice try at a difficult product :)

mmackinven's picture
mmackinven
Activity Score 1608

Don't they mean triplets? Very confusing ad...

MindDigger's picture
MindDigger
Activity Score 91

copy fail here.. but awesome visual. but dont know about the angle, way too large.

and baby sharks eat their bros and sis while growing inside mama...

CuriousPencil's picture
CuriousPencil
Activity Score 4225

The twins/triplets translation fail isn't the issue. Selling high powered machines using hallucinogenic foetuses is. This looks like a pro-abortion ad.

Yarp's picture
Yarp
Activity Score 385

What the...? I mean this visual tells me absolutely nothing about the motor. The closest I can come to any conclusion is that its a small motor with three speeds...? Wait, no, sharks eat seals, but dolphins have been known to fight sharks so...oh he11 I'm just going to ditto CuriousPencil.

kleenex's picture
kleenex
Activity Score 45986

HUH!?!?!?!?

MarioLuigi Bros's picture
MarioLuigi Bros
Activity Score 203

WTF???!!!!
2/10

Reto1976's picture
Reto1976
Activity Score 24

Too forced.

Master Jack's picture
Master Jack
Activity Score 64

Don't get it.

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