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Simplicity, 3

Agency: 
Published/Aired: 
August 2009
Description: 

Other additional credits:

Print advertisment created by McCann, Colombia for Yamaha, within the category: Automotive.

The simplicity of the complicated.

Advertising Agency: Mccann Erickson, Medellín, Colombia
Creative Director: Germán Camelo
Art Director: Juan Fernando Gómez
Copywriter: Martin Delgado
Creative VP: Samuel Estrada

Comments (8)

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Highest Rated

my2cents's picture
my2cents
Activity Score 9

Tag does not pay off the strategy. It's a disconnect. Or does the Spanish back-translation getting in the way?

mikeelrapido's picture
mikeelrapido
Activity Score 1929

Hmmm, simple but nothing special

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germanhudders's picture
germanhudders
Activity Score 336

good

satrianee's picture
satrianee
Activity Score 3748

Visual is supporting the line. Nothing memorable but still good.

everartz's picture
everartz
Activity Score 7609

they can not go that simple.. almost nothing..

| everartz |

swamijivanutsav's picture
swamijivanutsav
Activity Score 122

lovely work. well done

silvi's picture
silvi
Activity Score 4172

So... is the product simple or complicated?

pitted prunes's picture
pitted prunes
Activity Score 216

confusing message but interesting visual.

my2cents's picture
my2cents
Activity Score 9

Tag does not pay off the strategy. It's a disconnect. Or does the Spanish back-translation getting in the way?

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