Yamaha MultiCheck: Bike lollipop

Don't take used stuff from strangers.

Advertising Agency: DLV BBDO, Milan, Italy
Creative Directors: Federico Pepe, Stefania Siani
Art Director: Nicola Cellemme
Copywriter: Pasquale Frezza
Photographer: Francesco Van Straten

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8 comments

Taylormade's picture
Taylormade
412 pencils

Nobody is going to be convinced by this illogical comparison.

bate_palmas's picture
bate_palmas
1481 pencils

This is horribly daft.

Roger Keynes's picture
Roger Keynes
5497 pencils

oh dear...

Will Think for Salary

CommandZ's picture
CommandZ
2453 pencils

You're not helping your reputation Italy . . .

andylefty's picture
andylefty
4535 pencils

Don't mind this. Image is memorable.

aazzeemm's picture
aazzeemm
42 pencils

I think there is problem in shadow

Nike Diesel's picture
Nike Diesel
13339 pencils

lol

stickynotes's picture
stickynotes
1047 pencils

disgustingly funny image. Considering the target group of hardcore motorbikers it's a fresh and memorable
image that will spread amongst them. cool, brave approach!

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