Yamaha Bank: Crypton Chart
Yamaha Bank. Our Business is motorcycles.
Finance here. It yields much more happiness.
Advertising Agency: FAM, São Paulo, Brazil
Creative Directors: Thiago Taufic, Fabio Siqueira
Art Directors: Thiago Taufic, Vander "Doriva" Torino
Copywriter: Rogério Coutinho.
Illustrator: Pedro Jr.
Digital Artist: Head Press
Published: September 2011


13 comments
Well a concept is their, but I do not like it that much.
Wildly erratic performance makes an image. Can this really be the message they planned to send?
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
I loved the concept and art direction ... congratulations
this one looks like vespa to me!
shahid
i am with kleenex on this one
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
Over worked. Too obvious. Could have connected, with subtlety.
Will Think for Salary
its ok..
busy.
Not Bad.
far to be extraordinary
on a different note it says, sales has dropped down by December
This comes across as studenty to me.
Maybe that shouldn't be a negative thing, but it is.
Too anal with the concept.
And what are you saying?
That other auto-makers are forgetting their focus?
Or that you are the bank of happiness?
Either way, I don't think this is great.
Wordfruit Copywriting Blog // Wordfruit Copywriters -- Richard's profile
Can someone please tell the creatives, using charts as graphics, is so, well 80s?
Nine stars? There is something wrong...