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14 comments

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

I don't really get it...

mertos's picture
mertos
899 pencils

what??????????

jozzg's picture
jozzg
6 pencils

what we see here is 'everything can be covered, except the mouth'.

i'm an Indian expat in the gulf. with all due respect to the creative team and Indian advertising, being here for over 15 years, i would say it shows a lack of knowledge and misunderstanding about arabs and middle east. both the visuals except 'belly dancer' are more related to 'gulf', rather than 'middle east'. the 'sheikhs' don't look like this! men never cover their face.

i can understand you trying to be 'witty', but IMO it's more of insulting a sensitive culture.

ishiboy's picture
ishiboy
497 pencils

Pathetic.

jisar's picture
jisar
32 pencils

foolish designers

mertos's picture
mertos
899 pencils

what is this ?

ziyad_pa's picture
ziyad_pa
105 pencils

well.. its time to replace the "creative directors" in JWT india :P

Joyceishere's picture
Joyceishere
26 pencils

hahaha...good one

mgour81's picture
mgour81
30 pencils

two sure way of getting your TG's attention, talk in their language...or show something they will not want to miss....think this ad neatly does the job

manoranjanpattanayak's picture
manoranjanpattanayak
57 pencils

what we see here is 'everything can be covered, except the mouth'.

i'm an Indian expat in the gulf. with all due respect to the creative team and Indian advertising, being here for over 15 years, i would say it shows a lack of knowledge and misunderstanding about arabs and middle east. both the visuals except 'belly dancer' are more related to 'gulf', rather than 'middle east'. the 'sheikhs' don't look like this! men never cover their face.

i can understand you trying to be 'witty', but IMO it's more of insulting a sensitive culture.

cooldesign's picture
cooldesign
17 pencils

baaaaaaaaad .

mgour81's picture
mgour81
30 pencils

all due respect to people residing in the middle east, but i seriously don't see any hidden religious insinuations here.
me think it's a nice take. double like

adhava's picture
adhava
10 pencils

works for me...even before reading the title

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