Yale Locks: Keep the uninvited out, Street

No way in
Yale. The world's favourite lock

Advertising Agency: Grey Group Kuala Lumpur, Malaysia
Executive Creative Director: David Sin
Associate Creative Director: Phoecus Lee
Art Directors: Phoecus Lee, Tio Tit Seng
Copywriters: Low Pooi Yeng, Lee Weng Onn
Retouchers: Cy Chen, Mei Yin, Wai
Photographer: Kong Chi Siong / Studio 31
Producers: Caryn Chan, Jeanir Amir / Studio 31
Typographer: Tio Tit Seng
Art Buyer: Chew Ai Leng
Account Managers: Seng.t, Lee Chiang Shun
Published: March 2013

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8 comments

baliais's picture
baliais
2478 pencils

Interesting

jackblack's picture
jackblack
2230 pencils

Hmmmmmm.... I think I like this.

tirthomitro's picture
tirthomitro
2718 pencils

pretty fresh conceptualization

they showed me a picture & i laughed
dignity has never been photographed

metis's picture
metis
413 pencils

Finally a new way to look at this brief. Great work, love it.

kleenex's picture
kleenex
25196 pencils

Solid idea,

certaintly's picture
certaintly
4060 pencils

LOL

toddy_drunkard's picture
toddy_drunkard
50 pencils

scam is written all over this

skuakrat's picture
skuakrat
58 pencils

Goosebump.. Love it!

I was thinking "Lkujhn hasf :OInblkisrt fvn ;OIuynbodf..." then *DING* Got it!!!!

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