XL lighters: Neanderboy
Child proof lighters
Advertising Agency: Graffiti BBDO, Bucharest, Romania
Creative Director: Mihai Gongu
Copywriter: Alex Strimbeanu
Art Director: Cosmin Simionescu
Photographer: Macri Studio
Retoucher: Raluca Bararu
Child proof lighters
Advertising Agency: Graffiti BBDO, Bucharest, Romania
Creative Director: Mihai Gongu
Copywriter: Alex Strimbeanu
Art Director: Cosmin Simionescu
Photographer: Macri Studio
Retoucher: Raluca Bararu
14 comments
same layouts...
Horrible.
What the fuck?
//usevertising v.s badvertising//
C'est une question de vie ou de mort.
I like. But would like it even more if there wasn't that Wrangler basic campaign out there.
ups. this actually is quite similar - regarding the visual:
http://adsoftheworld.com/media/print/wrangler_basic_cut_one
My first thoughts exactly.
The Wrangler campaign kicks ass ;)
like the approach. though it takes a few corners to understand.
lolz the child's retard look makes me laugh... but i wouldnt want my or anyone's kids to look like that after i use this brand hahahaha
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Neanderthal proof
wtf? next
I don't get it.
Really, I don't. Aren't modern kids supposed to be cleverer? So why the comparison with a Neanderthal kid?
My brain hurts.
wtf indeed.
http://www.arke1.com.au
I like it, seems pretty simple to me. The lighter stops kids from making fire, cavemen can't make fire. Easy.
Lot of hard work gone waste...