Xeroprint: Birds

Xeroprint: Birds

Better copies. Much faster.

Advertising Agency: Publicis Zürich, Switzerland
Creative Director: Florian Beck
Copywriter: Felix Freese
Art Director: Thomas Berger
Account Supervisors: Simon Grasser, Righetto Candido

Your rating: None Average: 5.5 (11 votes)

Comments

Banner2k5's picture
Submitted by Banner2k5 on Fri, 2008-06-27 08:55.

this campaign is genius.

www.bahonsadvertising.co.uk

Submitted by rourke on Fri, 2008-06-27 09:04.

great idea!

joelapompe's picture
Submitted by joelapompe on Fri, 2008-06-27 10:32.

Thanks guys for taking the material from my site without saying! I could have appeared in the credits because all the pictures research work came from me :-)
But just to let you know, it has already been done last year for Xerox India by REDIFFUSION DY&R, Mumbai and it was shortlisted in Cannes...

http://www.joelapompe.net / Facebook : Joelapompe

Mezooo's picture
Submitted by Mezooo on Fri, 2008-06-27 10:41.

bad idea... not clever at all...

putting two cars and three brands in an advertising won't let any customer
remember the sender of the ad!!

i already forgot to be honest... it was some kind of copying machine...
that's all anyone will remember... (in the best case)

baaad really bad

Submitted by Enas on Sun, 2008-06-29 09:47.

also it works if he removed the cars logos...

Submitted by leaking bucket. on Fri, 2008-06-27 11:02.

VW Touareg apparently copies everyone. Ouch!!!

I like these, especially if you are going after ad agencies or marketing departments. It may get lost on everyone else though.

That's my first thought...

Submitted by pauluy on Fri, 2008-06-27 11:52.

Xeroprint, the copier for ad agencies?

salvarredy's picture
Submitted by salvarredy on Fri, 2008-06-27 12:24.

JUAAAAAAAAAAAAAA
this it's brillant.

SALVA.
www.juansalvarredy.com
http://thelift.tv/spain

Submitted by Absolut M on Fri, 2008-06-27 12:36.

brillant

Submitted by krautland on Fri, 2008-06-27 15:12.

someone spent a lot of time on la pompe's website.

Submitted by Enas on Sun, 2008-06-29 09:42.

did VW launch this campaign before BMW?? why faster ha ha??