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Night light

Agency Network: 
Published/Aired: 
May 2010
Description: 

Print advertisment created by McCann, Canada for Xbox, within the category: Gaming.

Dark is Deadly

Advertising Agency: MacLaren McCann, Toronto, Canada
Creative Directors: Sean Davison, Scott Couture, Gary Lennox
Art Director: Arron Isaac
Copywriter: Natalie Greenspan
Photographers: LSD Photographers
Illustrator: LSD/ JP Goulet Group

Comments (10)

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ek kanya's picture
ek kanya
Activity Score 814

not too hot.

am an advertising junkie | read my flog at http://www.desicreative.com/forum

saidukaringa's picture
saidukaringa
Activity Score 278

And this is the best artwork

Saidu Karinga
The Idiot

jackal hunts's picture
jackal hunts
Activity Score 325

This one I liked the most...

thedesignaddict's picture
thedesignaddict
Activity Score 5403

Too forced.

Dzsoi's picture
Dzsoi
Activity Score 8532

Their own ambient used as a print. A bit lazy, isn't it?

Guest's picture
Guest

these feel too disney to me.

mardi's picture
mardi
Activity Score 20

not deadly.

Guest's picture
Guest

if the dark is deadly - WHY the coffin is made with light? ...
agree with "thedesignaddict" = too forced

Billoughsby's picture
Billoughsby
Activity Score 5144

I got it. Great work, guys.

That's it.

Guest's picture
Guest

quick get. nice

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