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Hypnotist

Agency: 
Published/Aired: 
April 2010
Description: 

Print advertisment created by Ogilvy, France for Xanlite, within the category: Electronics, Technology.

Why waste energy ? LED technology bulbs : same light, 95% less electricity.

Advertising Agency: Ogilvy and Mather, Paris, France
Creative Director: Chris Garbutt
Art Directors: Emmanuel Bougnères, Martin Darfeuille
Copywriter: Edouard Perarnaud
Illustrator: Kristof Luyickx

Comments (16)

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Highest Rated

rehpani's picture
rehpani
Activity Score 312

CRUEL

Guest's picture
Guest

what is happening?

paumarques's picture
paumarques
Activity Score 1312

jej.

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Guest's picture
Guest

good. works for me.

bobby666's picture
bobby666
Activity Score 1460

the thought is good but somehow the 'wow' factor is missing.

Guest's picture
Guest

beautiful!

jackal hunts's picture
jackal hunts
Activity Score 325

Loved this one the most from lot:)

dollypoppin's picture
dollypoppin
Activity Score 1423

electricity (energy) is shown as effort here, e? I love that idea.

---------
"Nihil sub sole novum"

hufflepoff's picture
hufflepoff
Activity Score 430

yeah there is an idea here but it hasnt been crafted well enough, sorry

whatthefudge's picture
whatthefudge
Activity Score 1266

Honestly, does anyone remember what that ad was about or who the announcer is after you've read this comment?

CUTIEPIE's picture
CUTIEPIE
Activity Score 347

This one beats the crab out of the other one! did i say crab?

BoBBy_js's picture
BoBBy_js
Activity Score 175

Simple idea. Works for me perfectly.

Abrahams's picture
Abrahams
Activity Score 109

this one is somewhat eatable in the series lot.

Guest's picture
Guest

Clever... made for awards.(hope will work for the brand)

Hibon's picture
Hibon
Activity Score 3736

Why waste energy looking at this work:-) ... good concept but very Garbutt award looking stuff.

Simple ideas are the best !

rehpani's picture
rehpani
Activity Score 312

CRUEL

Guest's picture
Guest

fuck wow factor this is clever

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