Xanlite: Alien

Why waste energy ? LED technology bulbs : same light, 95% less electricity.

Advertising Agency: Ogilvy and Mather, Paris, France
Creative Director: Chris Garbutt
Art Directors: Emmanuel Bougnères, Martin Darfeuille
Copywriter: Edouard Perarnaud
Illustrator: Kristof Luyickx
Published: April 2010

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13 comments

paumarques's picture
paumarques
1314 pencils

m'agrada. bon concepte i bones ilustracions.

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

talkingisfree's picture
talkingisfree
2571 pencils

I love it. Simple but great.

TommyO's picture
TommyO
1866 pencils

Aha. I had to go over the whole series to understand, but I finally got it. Nice.

Guest's picture
Guest

its good

bobby666's picture
bobby666
1460 pencils

would have been better. my personal gut feel.

MJStinson77's picture
MJStinson77
601 pencils

Some of these were much more instantly understandable. A few of them took a minute. But overall I think it's a nice campaign.

www.mandyjunestinson.com | ninjabread.wordpress.com | wordjones

Guest's picture
Guest

I don't understand;;;

nifty1's picture
nifty1
50 pencils

don't get it

Guest's picture
Guest

Smell an award here

nifty1's picture
nifty1
50 pencils

is this about enlightenment?

then it's way too far fetched.

Guest's picture
Guest

black humor

Abrahams's picture
Abrahams
109 pencils

who is the fool here wasting energy? The alien? The gentleman? or the man with that music instrument Im not aware of??

Guest's picture
Guest

not thealien u fool
its the dumbass middleclass cattle herd crowd who pays his tax reguraly but does save a watt of energy

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