When you leave the light on, you're not the only one who pays.
Advertising Agency: Ogilvy & Mather, Ukraine
Creative Director: Will Rust
Art Director: Taras Dzendrovskii
Copywriter: Sergey Kolos
Illustrator: Natasha Khranovska
Photographer: Goran Tacevski
Published: April 2009
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11 Comments
the one with the polar bears is the best out of these three ads
"just commenting to gather points i love free drinks"
The man who stops advertising to save money is like the man who stops the clock to save time
Nice! But why is in one of the ads the logo in the middle!
awesome
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www.heshamsamir.com
i like it.... but i don't know if it is, maybe, kind of forced.
For example: i know is easier and normal to find a wall sticker in stores about elephants but that the one with dead or dry trees..... i don't think so.
But i still thinking that the itention is very strong.
I like this one best, very direct and creative!
Reblogged it at my fun Collection @ 9GAG.
Beautiful work!
other two are better...this one is forced.
Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com
i love two others. this one is too... hmm. how to say it... We're not an idiots. We understood.
Great campaign!
http://www.truactionflix.com
very nice!
a bit forced maybe, but looks nice and brings across the message