23 comments

pest0's picture
pest0
55 pencils

Is that supposed to be a piece of news the italian public urgently needs to hear (and act on)?
Totally irrelevant ad.

Saltsea's picture
Saltsea
321 pencils

This is a clever ad. Very good piece.

puppiepoppy's picture
puppiepoppy
1636 pencils

Actually, the pandas are flourishing there, with new pandas born due to conservation. It's not the trees.

Twombl's picture
Twombl
184 pencils
Geko's picture
Geko
161 pencils

That's what I call a great ad.

rosss's picture
rosss
146 pencils

Wowwww!
Love it!

monicamexico's picture
monicamexico
830 pencils

I've seen so many WWF ads that tweak the panda logo . . it's nothing new.

john doe's picture
john doe
1571 pencils

regarding...
... that the panda is nowadays a national emblem in china,
that poaching of the giant panda is in china under death penalty
and that the chinese government ist working tightly together with the wwf ...
i highly doubt that the wwf even knows that this ad exists.

btw: playing with the panda-logo is pretty old

Geko's picture
Geko
161 pencils

I don't get this comment. This is a local campaign, it's not chinese.

john doe's picture
john doe
1571 pencils

and?
ignoring the facts about the panda... do you think this ad has any relevance on the italian public?
think of a hole bunch of projects that the wwf is actually supporting. they might really need public awareness. and even better: a call for action.
this ad here is just made to impress on award shows and misses the demand of a social campaign.

gmint7's picture
gmint7
2685 pencils

:::J:::

If it made me remember ...
I think it works as a campaign..

:::J:::

gmint7's picture
gmint7
2685 pencils

:::J:::

AHAHA
playin with logo is old, but this is new thinking

LOVE IT

:::J:::

arstewar's picture
arstewar
232 pencils

typeface a little hard to read

slithers10's picture
slithers10
112 pencils

S&D

if your blind its hard to read

biabitch's picture
biabitch
298 pencils

cute! easy to get.

Luis Maram's picture
Luis Maram
252 pencils

Fantastic. Big, big idea... two thumbs up.

the_dejawoo's picture
the_dejawoo
98 pencils

So cute idea. :)

the_dejawoo's picture
the_dejawoo
98 pencils

So cute idea. :)

Fatina's picture
Fatina
3 pencils

Non conventional. Out of standard, great idea!!!

Rajib's picture
Rajib
369 pencils

Great Idea...

kergu's picture
kergu
6790 pencils

Like allways!!! nice work!

GMX_EMail's picture
GMX_EMail
22 pencils

Nice to look at, but the call for action is missing. Ok, so deforestation is bad for pandas. What do I do now?

vekialvivo's picture
vekialvivo
32 pencils

Art and concept are outstanding. Copy is poor and redundant. I don't need it to describe what I'm seeing. Instead it should say something like: Help pandas by stopping deforestation in China. This is a call to action, not an image description. If you are going to describe what I'm seeing then why bother creating a visual?

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