250 000 hectares of rainforest are mown down every week.
Preserve forests by only buying wood that carries the FSC label.
Advertising Agency: Publicis Conseil, France
Creative Director: Olivier Altmann
Art Director / Copywriter: Reza Behnam
Photographer: Vincent Dixon
Retouching: Studio Kilato
Art buyer: Flore Silberfeld
Account Supervisor: Sandrine Bissoulet
Published: May 2008