WWF: Dolphin

If you see an animal, you’re missing something. WWF.

Advertising Agency: Y&R, Milan, Italy
Executive Creative Director: Vicky Gitto
Art Director: Alessandro Stenco
Copywriter: Gabriele Caeti
Photographer: Maartje Jaquet
Published: December 2010

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10 comments

suresh90's picture
suresh90
620 pencils

awesome:)

Sdb's picture
Sdb
1364 pencils

Wonderful.. Brilliant.

Sdb's picture
Sdb
1364 pencils

Wonderful.. Brilliant.The copy could have been a bit clear

esteb's picture
esteb
673 pencils

For me the message is very confused.
Please, explain.

jackblack's picture
jackblack
2261 pencils

Of course I see an animal. 1) you told me & 2) you force me by cropping the image to resemble an animal. The campaign is weak, sorry.

Filipello Manuela's picture
Filipello Manuela
235 pencils

Non ci siamo ragazzi.
Avete trovato delle foto e ci avete appiccicato con lo sputo un concetto.
Rimandato a settembre tutto il team.
(Very bad ad).

morse's picture
morse
15972 pencils

I have to admit, I don't understand the campaign. Yes, I can see the animals, so how exactly is that a problem?

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

everartz's picture
everartz
7613 pencils

the problem is that they think everyone is dumb like them!

| Everartz |

Anonymous Author's picture
Anonymous Author
1541 pencils

Superb. Signs, signifiers, the signified. A smart campaign.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Cheerriiee's picture
Cheerriiee
952 pencils

Imagery is GREAT, but copy very confusing!

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