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15 comments

bigbadfatmadafaka's picture
bigbadfatmadafaka
488 pencils

omg...best of 3 if ive got to choose with a 9mm on my head.

There Is New Shit Under The Sun. There are still BigBadFatMadafaka ideas.

JediByKnight's picture
JediByKnight
184 pencils

how often are we going to see this idea?

we've seen it at least thrice in the last 2 years, all for public service/environmental communication.

headline reads: save (trees/dogs/earth/skies/insertsomethinghere), save (lives/yourself).

back to the drawing board.

Rog's picture
Rog
6094 pencils

I'm sorry. This is all dreadful.

>>>> That's not an ad. THIS is an ad.

puppiepoppy's picture
puppiepoppy
1636 pencils

Looks like a desperate effort! WWF is more about saving wildlife and not domesticated animals. I guess Shunya AD@Beijing should dig in more about what's WWF is all about. I also doubt if the ad agency got WWF to approve the campaign....they might get their ass sue for this as well.

Apart from the core strategy, the crafting (art direction, photography, typography) is all shitty and it's just college work!

It's odd having this feeling that maybe, maybe the dog is just keen with the bone of the GrimRipper? Someone, feed the dog pleaseeeeeeee.

tahiti's picture
tahiti
42 pencils

do you blow it too big???????????

otto54's picture
otto54
381 pencils

Very good artirection in the photo, not sure about the idea

puppiepoppy's picture
puppiepoppy
1636 pencils

Feed your dog with dog food, not bone!

washiam's picture
washiam
443 pencils

just one question, if this happened(i mean the huge eagre), the lovely dog can save anyone's life, cant he? cant he? cant he?..............
Pls save me

everartz's picture
everartz
7611 pencils

lovely art but for the concept there is some blur about it....

| Everartz |

henduraa's picture
henduraa

contrive

mrtalented's picture
mrtalented
2175 pencils

i don't think any dogs can save this poor kid from tsunami hitting that close. it's the proof that sometimes good photography can't rescue the weak ideas.

puppiepoppy's picture
puppiepoppy
1636 pencils

Totally agree with mrtalented! Good photography (or a dog!) can't rescue a weak idea.

who knows's picture
who knows
10 pencils

how wonderful this series is. it touched me at the first sence.

Guest's picture
Guest

ACK! Advertisements are supposed to make someone look immediately at your focal point in the picture.(the dog? grim reeper?)
But the first thing I saw is that blatantly obvious, putrid cloning job in the bottom left.

Guest's picture
Guest

Should have been "WTF:dog,beach" .
What ever did they expect to convey?

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