July 2011
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Donate to save a tree and save 875 000 species for free.
Rainforests only cover 7% of our planet but harbor more than 50% of the world's species.

Advertising Agency: Marcel, Paris, France
Chief Creative Directors: Anne de Maupeou, Véronique Sels, Sébastien Vacherot
Copywriters: Samuel Volk, Anaïs Boileau
Art Directors: Anaïs Boileau, Samuel Volk
Art Buyers: Jean-Luc Chirio, Aurélie Lubot
Account Supervisor: Blandine Mercier
Other credits: 3D Platinum, FMD

Comments (19)

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KbxAds's picture
943 Activity Scores

gr8 ad no doubt. but is it not odd that a supposed non-profit company regularly does such big-budget heavily touched up ads? What is their real business? I'm sure the head of the lead ad agency of WWF knows exactly what the business of WWF is. My guess: they are in the business of blackmailing leather goods companies and also in the business of getting donations from guilty-meat eaters, simply because the donation business is large enough. It's just a guess, but who knows, it might be right.