WWF Bluefin Tuna overfishing: Gorilla

Would you care more if I was a gorilla?

Advertising Agency: Ogilvy, Paris, France
Creative Director: Chris Garbutt
Copywriter: Arnaud Vanhelle
Art Director: Benoît Raynert
Photographer: Thomas Mangold

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11 comments

JeffGreenhouse's picture
JeffGreenhouse
310 pencils

Excellent campaign. Insight, inspiration, execution. All three parts dead on.

himanshu prabhakar's picture
himanshu prabhakar
473 pencils

Awesome idea!!

Himanshu Prabhakar

esteb's picture
esteb
673 pencils
TommyO's picture
TommyO
1866 pencils

Nice visuals.

HellFish's picture
HellFish
169 pencils

Good execution, but this is already done. Sorry guys.

joelapompe's picture
joelapompe
3492 pencils

They tried last year and now they're coming back with the same (improved) stuff : http://bit.ly/gttquh
Very strange way of working...

CommandZ's picture
CommandZ
2472 pencils

Great sleuthing Joe. These "new & improved" versions are much more elegant than the 1.0 treatment.

Boxey's picture
Boxey
8885 pencils

Blatant rip offs. Next.

HappyHour's picture
HappyHour
2387 pencils

Seems first thought so it doesn't surprise me that there are much similar executions. Does it matter that the grammar is off, or are these only translated to english for the purpose of forums like this?

JustinCarrasquillo's picture
JustinCarrasquillo
549 pencils

Pumpin!

Chris Auret's picture
Chris Auret
4 pencils

Blatant copying of student work from 2009? You decide:

http://chrisauret.tumblr.com/tagged/Advertising

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