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Comments (46)

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Highest Rated

ukkesz's picture
ukkesz
Activity Score 56

well done

SeanMartin's picture
SeanMartin

Pretty seriously effective. The red is a bit too bright, but nevertheless, nice job.

sachio's picture
sachio
Activity Score 78

Wow Sean, critique on the realness of the blood trail on the floor. Should we be scared?

SeanMartin's picture
SeanMartin

Wow Sachio, a lame response. Should I care?

Yes, as a matter of fact: if you're going to do it (whether blood stains or comments), do them right.

sachio's picture
sachio
Activity Score 78

hmmm. Ok, because otherwise I wasn't 100% dead positive that it was in fact blood. I was thinking it could've been kool aid? You're right. If it was darker, then I DEFINITELY would've gotten the message.

Thanks guys!!!! :D

weedtweed's picture
weedtweed
Activity Score 62

we needn't be scared, but the realness of the blood trail would make a whole lot of difference, airhead.
SO yes, it would be more effective if the blood be less bright. :)

AERC's picture
AERC
Activity Score 61

That is true

Andy-B's picture
Andy-B
Activity Score 280

Brilliant!
I couldn't have thought of anything better...
Well done!

OMaxweller's picture
OMaxweller
Activity Score 79

Love the execution. Clearly conveys the point.

john ler's picture
john ler
Activity Score 667

Yeah! Fantastic! And absolutely nothing to see with this world famous anti-fur commercial...
http://www.youtube.com/watch?v=THxdJSTiZtE

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Exactly my point pork_eater! Thanks for the link. This commercial is at least 15 yrs old and world famous indeed...

Javier Ramírez's picture
Javier Ramírez
Activity Score 1243

Interesante, pero no me parece fantástica, ni mucho menos brillante. La ejecución está bastante bien aunque, si se fijan, hay algunos errores en la sombra que proyecta la sangre.

http://javoramirez.wordpress.com/

Chief Creative Director Nexus BBDO

mondo's picture
mondo
Activity Score 142

i only can agree with that. well done!

skanger's picture
skanger
Activity Score 95

haha such a rip off of the anti fur tv commercial...which was also lame.

john ler's picture
john ler
Activity Score 667

Lame? 15 years ago??
Damn...

Andy-B's picture
Andy-B
Activity Score 280

I agree

Andy-B's picture
Andy-B
Activity Score 280

But now, o dont like this one anymore! copycats!!!!!!!!!

jomo's picture
jomo
Activity Score 62

Wow! Very nice.

mattlittlegym's picture
mattlittlegym
Activity Score 342

Nice execution. Could have some more people in there but I understand budgets.

Nolan's picture
Nolan
Activity Score 189

Impressive ad, and viciously true.
Good jod.

BostonBob's picture
BostonBob
Activity Score 45

Jeez, does no one (other than skanger) remember the VERY legendary print ad and TV spot that has a woman trailing blood from her fur coat, with the line: ‘It takes up to 40 dumb animals to make a fur coat – but only one to wear it’.

What next, an ad with a pic of a car that says "Lemon."?

BostonBob

BostonBob's picture
BostonBob
Activity Score 45

Oh, sorry Porkeater and friend. You got the point as well.

BostonBob

capywriter's picture
capywriter
Activity Score 5509

So what?! Different execution, not exactly the same product... For everything you make something very alike or exactly the same can be found... Doesn't mean everyone's a copycat.
I like the idea and think it's (still) very powerful

oshe's picture
oshe
Activity Score 852

This is a great, copy

http://www.youtube.com/watch?v=THxdJSTiZtE

··o.s.h.e··

oshe's picture
oshe
Activity Score 852

Come on Capywriter, is the same idea, for the same category
··o.s.h.e··

capywriter's picture
capywriter
Activity Score 5509

To me this is talking about gorilla feet, tiger claws, ivory coming from elephants... and yes, also their fur or skins. The category is much broader, and so is the target group. All I really see in common is the trail of blood...

ZaboZaboZabo's picture
ZaboZaboZabo
Activity Score 595

Done millions of time.
1st level thinking.

whitespace's picture
whitespace
Activity Score 1953

Then please come up with a 2nd level comment. The only thing "Done millions of time" (sic) is the word "Done" on this site.

CR_AD's picture
CR_AD
Activity Score 413

It is a good announcement

http://www.coupsdepub.com/

daydream's picture
daydream
Activity Score 21

that is one lonely airport...

miko1aj's picture
miko1aj
Activity Score 3086

nicely done. Solid work.

keddy's picture
keddy
Activity Score 134

She needs to take the dead minks out of the bag.....

Good ad

Period(chuckles)

bluejay's picture
bluejay
Activity Score 44

idea is great.
Small details on execution: blood seems too fake and girl feels overphotoshoped but then again idea grabs you big time

dico's picture
dico
Activity Score 332

nice... no much more

mara's picture
mara
Activity Score 64

DEXTER, Season 2, Episode 6, i think. Where Dexter drags a cut-up corpse along a police office floor, surreal.

floydeepurple's picture
floydeepurple
Activity Score 349

Hard hitting + Nice & Simple

frankopinion's picture
frankopinion
Activity Score 21

Like it or not. We all know that it's not very unusual to get the same idea by two people sitting in diffrent parts of the world, working on the same/similar brief. That's y 'the correct and unique brief' tht every creative person thrives for is so important. Here may be unknowingly the creative guys have done again the same thing. So people who hv seen the original one are saying 'done it'. If u don't like hearing tht please stop doing it!

theanc's picture
theanc
Activity Score 2783

Not a great insight but it's effective.

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

popporno's picture
popporno
Activity Score 40

mmm.
so..EXOTIC ANIMAL+SOUVENIR+WWF = BLOOD and AIRPORT.

...maybe could have been pushed a bit further than the first idea.

second_creator's picture
second_creator
Activity Score 754

Brilliant!

copywriter

Byte's picture
Byte
Activity Score 327

Horrible ad. Sucks.
Why the airport is empty?

Byte!

lucaszaiden's picture
lucaszaiden
Activity Score 93

ducaralhu !!!

.

dthlb72's picture
dthlb72
Activity Score 545

More like an art rather than a message... nice

Hibon's picture
Hibon
Activity Score 3736

I sore this idea already in France. (joelapompe) I like the execution "clean"and "clear" ... but i'm used to better concept work from WWF.

Simple ideas are the best !

namlondon's picture
namlondon
Activity Score 31

Straightforward! Great art direction

Shiply on Smarta.com

Nwosu Onyinye's picture
Nwosu Onyinye
Activity Score 6

Like it or not. We all know that it's not very unusual to get the same idea by two people sitting in diffrent parts of the world, working on the same/similar brief. That's y 'the correct and unique brief' tht every creative person thrives for is so important. Here may be unknowingly the creative guys have done again the same thing. So people who hv seen the original one are saying 'done it'. If u don't like hearing tht please stop doing it!

ukkesz's picture
ukkesz
Activity Score 56

well done

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