WWF: Amazon
worldwildlife.org/forests
Agency: Saatchi & Saatchi, Auckland
Creative Director: Mike O Sullivan, Toby Talbot
Copywriter: Andy Dilallo, Jay Benjamin
Art Director: Andy Dilallo, Jay Benjamin
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13 Comments
i dont get it
www.pindaro.info
tanga
It looks like the view from a plane. Pretty cool, I think.
i guess its showing the destruction of forests by increasing urban/human growth...
through a metaphor of a dying leaf... cool concept (if thats what they intended!!)
I like it !!!.... good idea. good artdirection.
this deserves some recognition. though I think I have seen similar before...
hmmmm i mimpressss.....
it's really a gr8 communication
It already got recognition. Won a lion. :-)
Good but done before.
cool. good job
my only beef with this campaign is that it's the same ad three times over.
although I like nonetheless. great work!
Awesome concept. Demonstrates the blight from development sprawl. great work!
eXtraordiNary IdeA......