WWF: Amazon
worldwildlife.org/forests
Agency: Saatchi & Saatchi, Auckland
Creative Director: Mike O Sullivan, Toby Talbot
Copywriter: Andy Dilallo, Jay Benjamin
Art Director: Andy Dilallo, Jay Benjamin
Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more
On Demand Videos
Social Media and the Customer: Focus on Community Management
How community management can drive great customer service and transform your business.
watch a preview
On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!
News
Comments
i dont get it
www.pindaro.info
tanga
It looks like the view from a plane. Pretty cool, I think.
i guess its showing the destruction of forests by increasing urban/human growth...
through a metaphor of a dying leaf... cool concept (if thats what they intended!!)
I like it !!!.... good idea. good artdirection.
this deserves some recognition. though I think I have seen similar before...
hmmmm i mimpressss.....
it's really a gr8 communication
It already got recognition. Won a lion. :-)
Good but done before.
cool. good job
my only beef with this campaign is that it's the same ad three times over.
although I like nonetheless. great work!
Awesome concept. Demonstrates the blight from development sprawl. great work!
eXtraordiNary IdeA......