19 comments

pez's picture
1698 pencils
pezFriday, July 2, 2010 - 05:20

seen it before a lot of times, but good thought! ;)

keboin's picture
41 pencils
keboinFriday, July 2, 2010 - 05:55

I agree!

Polishing Turds is My Job's picture
16 pencils
Polishing Turds...Friday, July 2, 2010 - 06:38

"FINE" ad

Guest's picture
GuestFriday, July 2, 2010 - 06:51

nice idea. but bad executed...

Guest's picture
GuestWednesday, July 7, 2010 - 06:09

i'm agreed

Guest's picture
GuestFriday, July 2, 2010 - 07:00

look at this :-)

http://www.clioawards.com/winners_media/2010/print/high/201007587_1.jpg

Davai's picture
581 pencils
DavaiFriday, July 2, 2010 - 12:14

this is not the same

Guest's picture
GuestFriday, July 2, 2010 - 08:35

here's a tip, if you want your fine blades to stay fine, don't cut onto granite.

besnik's picture
111 pencils
besnikFriday, July 2, 2010 - 09:22

Nice one.

-
Pop Art Laboratory v.2

Marlus Lau's picture
1799 pencils
Marlus LauFriday, July 2, 2010 - 16:45

Very interesting, for a student ad!

Guest's picture
GuestFriday, July 2, 2010 - 21:38

bad art direction

thedesignaddict's picture
4834 pencils
thedesignaddictSaturday, July 3, 2010 - 02:52

Most non-ad people won't see that the logo is actually on the blade. Maybe if you showed the logo only 1/2 behind the cucumber, the 'gag' would be more obvious.

Guest's picture
GuestSaturday, July 3, 2010 - 04:02

I think its a really good idea, student ad or not.

shaun1800's picture
283 pencils
shaun1800Saturday, July 3, 2010 - 04:04

I think its a really good idea, student ad or not. Its hard to find original ideas for sharp knives and I think this is one

Guest's picture
GuestSunday, July 4, 2010 - 21:04

good for student work but done. tip - don't do ads for sharp knives

visualsurgeon's picture
86 pencils
visualsurgeonSunday, July 4, 2010 - 22:49

hello, copywriter, did u use slogan generator?

Guest's picture
GuestWednesday, August 11, 2010 - 17:33

It's not particularly clever, but then, knives aren't complicated. This says "sharp knives" to me. I get it, and if I were a consumer, I'd understand the ad easily. It works. Don't like the execution, though.

Anonymous Author's picture
1545 pencils
Anonymous AuthorWednesday, August 11, 2010 - 23:47

Good idea for the knives, but I can't imagine an application for a piece of cucumber that thin. Chunk it up, buttercup!

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

dadada's picture
1723 pencils
dadadaWednesday, August 25, 2010 - 17:38

very nice :)

Everybody is creative, be yourself.