Wustenrot: Shark

Right now, it comes in handy.

Series of outdoor posters highlighting the range of products offered by Wustenrot Financial Services. Each motif is a snapshot of a life situation where a certain wustenrot product would "come in handy, right now". Ranging from Travel insurance to risk insurance, the campaign is meant to bring awareness that wustenrot offers more than a building savings account, and also introduces the "right now" campaign platform on a brand level.

Advertising Agency: Scholz and Friends, Praha, Czech Republic
Creative Directors: Leonard Savage, Tomas Kopecny
Art Directors: Leonard Savage, Richard Svarovsky
Copywriters: Leonard Savage, Jana Knetsche
Photographer: Jan Rambousek
Published: January 2012

Related videos by Shutterstock

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop.
Log in or register to post comments