Wrangler: We're animals, 2

Film editor Yannis Rachid

Advertising Agency: Fred & Farid, Paris, France

Executive Creative Director: Fred & Farid

Photographer: Jeff Burton

Photographer Assistant: Rob Hamada

Agency Supervisor: Fred & Farid, Daniel Dormeyer, Dushan Karageorgevitch, Paola Bersi

Advertiser Supervisors: Giorgio Presca, Dieter Jacobfeuerborn, Alessandro Vigano, Stephano Aimone, Adam Kakembo, Yasemin Akkaya,

Art Buyer: Marie Moulin

Published: 
January 2010

11 comments

sirvan's picture
sirvan
29860 pencils

I would love for someone to explain the whole "we are animals" Wrangler thing to me. Please? Pretty please?

+++

"I love some things, and don't love some other things."

Kateter's picture
Kateter
2029 pencils

check this crap: http://www.youtube.com/user/canneslions#p/search/0/kQhxpRlXPU4

and this:
"It is a very emotional campaign, you can see how it can go into all kinds of areas," added Lubars. "The theme is we are animals, a very primal, sexual approach. Before the brand was about middle-aged cowboy jeans from America. Now it takes a whole different look overnight."

from the jury president himself.

it'll make you never ever enter anything in Cannes again

sirvan's picture
sirvan
29860 pencils

I watched that video... and I think I'm going to puke.

+++

"I love some things, and don't love some other things."

fadirahhal's picture
fadirahhal
235 pencils

totally...nothing

sold's picture
sold
3305 pencils

yes, cannes just lost the image of good criterious...
agree with last line of Kateter

anHiiieeta's picture
anHiiieeta
328 pencils

animals dont smoke

mikeelrapido's picture
mikeelrapido
1929 pencils

awsome copy!

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

lucdesaulniers's picture
lucdesaulniers
1145 pencils
silvi's picture
silvi
4172 pencils

There´s something dark and disturbing but very sensual in this ads. I like the campaign.

kripaakar's picture
kripaakar
522 pencils

how come these kind of stuff is here

cop's picture
cop
18 pencils

lovely shots!!!

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