Wrangler RED: We're animals, 8
Advertising Agency: Fred & Farid, Paris, France
Executive Creative Director: Fred & Farid
Copywriter / Art Directors: Fred & Farid, Feng Huang
Photographer: Jeff Burton
Photographer Assistant: Rob Hamada
Film editor Yannis Rachid
Agency Supervisor: Fred & Farid, Daniel Dormeyer, Dushan Karageorgevitch, Paola Bersi
Advertiser Supervisors: Giorgio Presca, Dieter Jacobfeuerborn, Alessandro Vigano, Stephano Aimone, Adam Kakembo, Yasemin Akkaya,
Art Buyer: Marie Moulin


10 comments
wtf...frames from the TVC become a press ad campaign???!!!
Pretty clever animals if they can actually start a fire...
just so amateur
Well, it won the mega-titanium prize at Cannes. So I guess you and I and everyone else who thinks this campaign is crap don't know what we're talking about :P
+++
"I love some things, and don't love some other things."
Yeah, I agree...I don't like it and still thinking this is crap.
Agree, it should get the special prize: "The worst awarded work ever"
i was wondering what does people who doesn't works in publicity think about this campaign?
mrckais
Great movement and mysterious light, it's very strong.
agree
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~ Quite obviously, I have gathered no moss ! ~
Give me a break. Don't try to sell this shit any further. It's a heavy handed, weak piece of crap. No idea, poor execution. No thinkng behind.
As I said, the worst awarded work ever.