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Wrangler RED: We're animals, 4

Wrangler RED: We're animals, 4
Your rating: None Average: 3.7 (21 votes)

Advertising Agency: Fred & Farid, Paris, France
Executive Creative Director: Fred & Farid
Photographer: Jeff Burton
Photographer Assistant: Rob Hamada
Film editor Yannis Rachid
Agency Supervisor: Fred & Farid, Daniel Dormeyer, Dushan Karageorgevitch, Paola Bersi
Advertiser Supervisors: Giorgio Presca, Dieter Jacobfeuerborn, Alessandro Vigano, Stephano Aimone, Adam Kakembo, Yasemin Akkaya,
Art Buyer: Marie Moulin

19 Comments

ww.ww's picture 17 pencils

Fred: Yo Farid, we won a grand prix for Wrangler
Farid: No shit? They must've been drunk. Actually no, we're pretty damn awesome
Fred: I agree.

1 year later

Fred: Yo Farid, new brief came in for Wrangler!
Farid: Awesome. Light up that joint and let's get cracking.

ivan's picture

The best rock was created that way too! ;)

brandingworthspreading's picture 656 pencils

jajajajajaja!!! I loved your comment!

FullyFlared's picture 2 pencils

...so were some of the greatest campaigns...but this time...bad weed, i guess

Jakarta Jack's picture

Rubbish.

sold's picture 2618 pencils

cannes gp 2009 was the worst ever
this work should never be awarded, not even shortlisted

Madeinmelmac's picture 116 pencils

...a second campain of the same crap?...who gives a cannes gp to tha last wranglers campain? a f*ckin monkey? this work should never be awarded...

mrckais's picture 421 pencils

yep. i wonder what would happened if you were looking for a job with this on your book, i guess you would never find a job

mrckais

wert's picture 77 pencils

ww.ww comment is the best comment ever hahaha.

mpared's picture 570 pencils

and yet again even more crap ... i think their new campaign should be we are crap :-)

lucdesaulniers's picture 1165 pencils

Amen to that one.

silvi's picture 4174 pencils

I prefeer Wrangler style, than Diesel style... a thousand times!

Jakarta Jack's picture

You're wrong. Diesel has been very innovative for many years while Wrangler has now been proven to be a one-off. And the agency a one trick pony.

loulou's picture 42 pencils

Diesel "be stupid" last week / Wrangler "stop thinking" months ago! (copy/paste) what an innovation for Diesel!

Jakarta Jack's picture

10 years ago Wrangler still had cowboys in their ads while Diesel was turning the world into a fun society for each and everyone. Diesel keeps perfectly on track with Be Stupid. Fred & Farid are copying Diesel's strategy but make their ads cool instead of silly. Still, Diesel was first with this strategy.

loulou's picture 42 pencils

Me too!!

art.vs.commerce's picture 568 pencils

...boring

Whitefang's picture 509 pencils

it's shit, another grand prix beckons.

kripaakar's picture 507 pencils

seriously how was this able to clear.... this campaign is just killing the brand

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