This Campaign was created to drive people to the World Trade Center Memorial Foundation website (www.builthememorial.org). The foundation is collecting donations to build a memorial for the victims of 9-11 at ground zero in NYC.
Advertising Agency: Saatchi & Saatchi, NY, USA
Creative Directors: Tony Granger, Jan Jacobs, Leo Premutico
Art Director: Carmine Coppola
Copywriter: Chuck Pagano
Photographer: Thomas Brodin
Published: April-May 2007