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World No Tobacco Day: Non Smoking Area

World No Tobacco Day: Non Smoking Area
Your rating: None Average: 7.7 (81 votes)

Advertising Agency: TBWA\Athens, Greece
Creative Director: Vangelis Vrouvas
Art Director: christos Kliafas
Copywriters: George Loukoumis, Vassilis Kleisouras

Comments

digifool's picture 106 pencils

I like the idea.

The only thing is this graveyard looks like a 2nd world war graveyard. And the main cause of death in the 2nd world war was definitely not smoking.

everartz's picture 5362 pencils

hold it there! non-smoking area for the dead? what's this?.. i know the idea was about making it sounds like the non-smokers gonna need to be buried a while after the smokers do! but this is ridiculous!
--
Everartz

| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill

Wordnerd's picture 5288 pencils

the idea is "you don't smoke, you don't die (along with the smokers)"

Wordnerd's picture 5288 pencils

powerful twist! like it

Saltsea's picture 321 pencils

Nice. Nothing more that that. Forget awards.

ReRe's picture 122 pencils

There is nothing to forget. This ad won a silver at epica awards.
Btw... don't smoke.

the killer's picture 1487 pencils

nice. but weak art direction.

your work is your identity.
http://harshikcreations.blogspot.com/

linotype's picture 71 pencils

nice idea, but the art is a sketch, hope you produce it seriously someday. Because this one is terrible, but the idea is good.

the_capywriter's picture 2895 pencils

is that non smoking area so blurry because of the intensive photoshop work... or am I still suffering from celebrating new year's eve?
Anyway, like the twist.

- adsactly! -

Rekker's picture 125 pencils

a good one!!!

Say no more...

elmikel's picture 1153 pencils

excellent concept! the art's lagging behind the idea...this is such an easy job to do with photoshop - it's really a pitty they didn't do it precisely...

echo for's picture 10 pencils

this idea is overused!

Qbird's picture 146 pencils

i'm sorry to say this guys... this ad don't make any sense to me...
tho am a art based person.. but... i still can tell the difference between

"NON SMOKER AREA" and "NON SMOKING AREA"....

even if u change the copy now.. whats make you think the "rest" are smokers???

ad is an art...
art aint ad!!
chirp chirp chirp...

Dzsoi's picture 4558 pencils

It's very creative and to the point. You won't die as soon as your smoking mates if you quit smoking. You just have to understand the message, after that you shouldn't go back to take it literally. Unless you want to say something bad about it all the way.

PS: that's right, Non SmokER area.

TheWordOnTheStreet.'s picture 29 pencils

Very good idea, weak execution.

db's picture 44 pencils

沒感覺到多大意義……

--------------------

------------------------i'm separation line-----------------
www.doublebao.cn

hadrianapolis's picture 512 pencils

Greeat one.

Guest's picture

not a good one. Concept not clear, message...what's the message here? Death is the same for all. There is a hidden racism here well, not racism but discrimination.

Work more on it guys, this is not something we can show to the client. Deadline in 24 hours! Go...!

Guest's picture

This is insensitive to war veterans and their families

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