World No Tobacco Day: Non Smoking Area
Advertising Agency: TBWA\Athens, Greece
Creative Director: Vangelis Vrouvas
Art Director: christos Kliafas
Copywriters: George Loukoumis, Vassilis Kleisouras
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18 Comments
I like the idea.
The only thing is this graveyard looks like a 2nd world war graveyard. And the main cause of death in the 2nd world war was definitely not smoking.
hold it there! non-smoking area for the dead? what's this?.. i know the idea was about making it sounds like the non-smokers gonna need to be buried a while after the smokers do! but this is ridiculous!
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Everartz
| Everartz |
the idea is "you don't smoke, you don't die (along with the smokers)"
powerful twist! like it
Nice. Nothing more that that. Forget awards.
There is nothing to forget. This ad won a silver at epica awards.
Btw... don't smoke.
nice idea, but the art is a sketch, hope you produce it seriously someday. Because this one is terrible, but the idea is good.
is that non smoking area so blurry because of the intensive photoshop work... or am I still suffering from celebrating new year's eve?
Anyway, like the twist.
a good one!!!
Say no more...
excellent concept! the art's lagging behind the idea...this is such an easy job to do with photoshop - it's really a pitty they didn't do it precisely...
this idea is overused!
i'm sorry to say this guys... this ad don't make any sense to me...
tho am a art based person.. but... i still can tell the difference between
"NON SMOKER AREA" and "NON SMOKING AREA"....
even if u change the copy now.. whats make you think the "rest" are smokers???
ad is an art...
art aint ad!!
chirp chirp chirp...
Very good idea, weak execution.
沒感覺到多大意義……
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------------------------i'm separation line-----------------
www.doublebao.cn
Greeat one.
not a good one. Concept not clear, message...what's the message here? Death is the same for all. There is a hidden racism here well, not racism but discrimination.
Work more on it guys, this is not something we can show to the client. Deadline in 24 hours! Go...!
This is insensitive to war veterans and their families
really