World No Tobacco Day: Life
Pass life to your children.
World No Tobacco Day 31st May 2008.
Advertising Agency: Reel Advertising, Karachi, Pakistan
Executive Creative Director / Concept / Design: Sikander Baig
Copywriter: Maryam Khan
Account Director: Aatikah Sharafat
Photographer: Sameer Mughal


10 Comments
ok, I give up, children = pencils...
again art is inconsistent
Go Younha!!!
lol,yea,it's pathetic truth.
So? So bad.
This idea is good
execution is some week, because the copy is not fully harmonized with the visual, one of them must be ....
Tariq Aziz
in a cigarette box?
Forced.
student work.
sorry not working!
copy is not strong
could be eaither "Pass your children's life"